Kimpoy has enough love for Subway’s three B.M.T.™ sandwiches in new digital ad

Subway has just announced its latest digital ad campaign featuring noted YouTube vlogger Kimpoy Feliciano. With over 1.6 million subscribers to his name, Kimpoy hopes to tap into the power and clout of his fanbase when exploring this new partnership with Subway. Watch it here: https://fb.watch/i77c12Xt2n/?mibextid=v7YzmG

 

In the video, Kimpoy talks about his reputation as a lover boy who’s smitten with three different loves—B, M, and T—that are played by the wonderfully talented Natazha Bautista, Breena Ylaya, and Queen Semana. 

 

Kimpoy understandably flip-flops—one is adventurous, another is practical, and the last is health-conscious. In the end, we find that Kimpoy is hooked, not on the three ladies but on three crave-worthy B.M.T.™ sandwiches from Subway! 

 

Kimpoy is incredibly excited about his role in the ad. “Actually, sobrang relate ako,” says Kimpoy. “Whenever I go to Subway, parang may sandwich palagi for any occasion. Ang hirap talaga mamili ng favorites! No matter your mood, there’s a B.M.T.™ sandwich for you.”

 

The commercial perfectly highlights the variety one gets from Subway®’s three B.M.T.™ options. The B.M.T.™ classic brings the thrill of a sandwich done just right. The ‘double cheese’ offers more flavor, an added value at a good price. Meantime, the egg mayo B.M.T.™ Plus presents an even healthier choice for discerning eaters out there.

 

For Joshua Wahiman, marketing manager of Subway Philippines, the ad sums up what it’s like to be a Subway guest. “What can be a more relatable feeling than love?” Wahiman says. “So we want to show the overwhelming love one can feel for all the sandwich options at Subway. We also feel that Kimpoy did a fantastic job of conveying this in a fun way in our latest digital ad.”

 

The cheeky and humorous video was crafted by some of the best creative minds in the production industry. At the helm was award-winning director Chris Cahilig, who led an A-List crew that included director of photography Noel Teehankee, food stylist Kia del Rosario, and line producer Jel Planas. 

 

They were joined by a talented post-production crew: offline editor Yvette Mijares, online editor Kenneth Amparo, sound designer Kat Salinas, Dia Magsaysay on color, and Paulo Almaden on scoring.

 

“We’re enormouly pleased with the finished product,” says Wahiman. “We look forward to Kimpoy’s fans hopping over to Subway and experiencing first-hand how tough it is to pick from all our amazing options.”

 

LG Introduces All in One Cleansing Solution with LG CordZero Vaccuum

The importance of cleanliness has never been more crucial over the past few years. Keeping a neat and tidy home, coupled with proper disinfection protocols, go a long way in keeping your household safe and disease free. However, for Philippine homes, simple sweeping is inadequate.

 

To address this need, LG Philippines recently launched the newest version of its LG CordZero line. The cordless vacuum cleaner provides an all-in-one cleaning solution perfect for Philippine households. The launch event simulated actual rooms so that the guests get a glimpse how the CordZero performs in a real-world scenario. Alyssa Alipio – Emerging Product Manager and Jerome Martinez – Product Trainer of LG, together with LG brand ambassadors Daniel and Vanessa Matsunaga discussed and demoed the different features that the CordZero offers.

The LG CordZero improves upon existing cordless vacuum cleaners in the market with its all-in-one feature. Instead of keeping different components scattered all over, the CordZero A9 with All-in-One Tower is the first stick vacuum that charges, stores tools and automatically empties the dust bin- all in one sleek docking station. Return the vac to the tower to recharge, store tools neatly out of sight and let Auto Empty clean out the dust bin for you. Your hands stay clean along with your floors.

 

With the CordZero, cleaning is simplified. Clean more, clean longer and empty less along with powerful suction you can rely on. Kompressor technology doubles the capacity of the dust bicompared to other vacuum cleaners. Hardwood floors also benefit from the CordZero. The Power Mop attachment cleans tile, hardwood or vinyl using just regular tap water-no special solutions or harsh chemicals needed. You control the amount of moisture from High to Low to Off (dry mopping) while the dual spinning microfiber pads do the work. Includes 2 sets of washable pads and removable water tank for easy filling and emptying.

 

LG Managing Director Sungjae Kim expressed his excitement with the introduction of the new CordZero line, saying “It is a great honor for me to introduce another innovation from LG.  Ever since, one of LG’s goals is making things simpler and better for all...Our newest product, the CordZero All-in-One Tower, does exactly that.” LG Product Director for Home Appliances Jun Lee is confident that the CordZero will be a hit locally. “It builds on the strength of today’s technology and improves upon areas that are lacking. It is a true testament to LG’s commitment to technology, innovation, and improving the lives of customers.”

 

To know more about the LG CordZero visit https://www.lg.com/ph/vacuum-cleaners/lg-a9t-ultra.  LG products are available in all leading appliance stores nationwide, you can visit ABENSON AND ANSON’S or go to lg.com/ph for a complete list of our retail partners. You can also buy at LG's Official Flagship Stores in Lazada  and Shopee.